GOOGLE INQUIRIES ASKED: WHAT'S THE DIFFERENCE IN BETWEEN WORKING WITH A CMO AND A VP OF ADVERTISING FOR A START-UP?

Who should I employ first for advertising?Offered the vibrant nature of early-stage startups, hiring a generalist as the very first online marketer to join the group typically makes more sense. Yet this presumes that you currently have an Online CMO in position. Additionally, a founding staff member dedicated to leading advertising and with the abi